Tag: copywriting

What is the difference between content writing and copywriting

difference between content writing and copywriting

Content writing and copywriting – as similar as they sound the two have different purposes. There is a tremendous difference between content writing and copywriting. Copywriting serves the purposes of promotional writing, whereas content writing is meant to engage and fascinate audiences online. While the job of a copywriter is to create content that arouses interest and curiosity for a product, content writers are meant to write according to SEO and company guidelines. A copywriter creates fresh content for advertising

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Master the Art of Content Writing

“Write Drunk, Edit Sober”– Ernest Hemmingway Copywriting isn’t just about advertising it is about apt words, distinctive branding and stern opinion. Rousing and relevant Writing Technology walks at its pace and minimal weightage is given to write-ups that are long and boring. Writers now focus on short and crisp content that makes sense and is easily digested by the prospective clients. The long, drawn out content is a passe and descriptive content is gradually taking over the writing arena. Pictures, Pictures

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Go Social For Better Website Future

Social Media Strategy is an art that enhances your website traffic by generating leads and sales. Despite social media pervasiveness and acceptance, there are companies who are still pondering over the old method of raising their business. Unaware of how to aim and make the best use of Social media, here are few things that you can do to generate traffic online effectively. Know Your People! Well, there are people who are not aware of the services that you offer

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Content Marketing: Why Companies Need It

Content marketing has become an integral part of marketing for most companies today. They are using it as a tool, like a long term strategy that can help companies draw traffic, engage site visitors, dominate the search engines and retain returning customers. High quality content results in organic growth because of primary inputs and research based data related to the field of the company, essentially highlighting the expertise, services and resources of the said company. A content writer can help

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Do You Have the Q?

Meaningful content is meant to give helpful insights to a readers. That’s the model Quora, the latest Q&A forum aims to provide. We have taken a fancy to it. There are real people, real content and helpful solutions. If you are looking for interesting ideas or if you want to share them, places like Redditt and Quora offer a good space. Because of the great content available there, it is a wonderful way to keep the logic and the creative

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Why Should Small Businesses Invest In Content Marketing?

Small businesses and young entrepreneurs are finding new and interesting ways to market themselves. The online world has given them the opportunity to look beyond brick and mortar businesses and rely on innovation. Phased and planned use of the internet has helped them to get the response they need. All of this requires good content. All online exercises without good content can be ineffective. The Content Marketing Institute defines content marketing as ‘.. a marketing technique of creating and distributing

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Master the Art of Content Writing

Copywriting isn’t just about advertising. It is about using the right words, distinctive branding and stern opinion. Rousing and relevant writing Technology walks at its pace and minimal weight age is given to write-ups that are long and boring. Writers now focus on short and crisp content that makes sense and is easily digested by the prospective clients. The long, drawn out content is a passé and descriptive content is gradually taking over the writing arena. Pictures, pictures, and more pictures!

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What are the pre-requisites of hiring copyeditors in large firms?

Everything in this world started in a nutshell. Even when it comes to different elements in one nutshell. Take the publication industry for example. Every element in publication is interrelated. However, what makes the ultimate difference and determines the measuring yardstick? Skill! The skill is what makes the ultimate difference in anything which shares a core. The skill of Copyediting Services Wanting the best for your purpose is not selfish. Even while trying to hire good Copyediting Services from different

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How to move from good content to great content?

First thing’s first. To write well, you have to know what to write. And no matter how you write, if you know what you are talking about, the content will always be good. So, if you are struggling to move your content from good to great, what do you do? The essential thing required of a writer is the desire to create better and deliver the best. Most successful writers I know embark on their journey with passion, reason and

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